It is important that consumers are aware that they can always choose the sustainable option. These products are not only very stylish, but most importantly, they bring real profit to the planet rather than only to the consumer. For instance, using recycled materials promotes the idea that the planet already gives us so much value to work with and that there is really no need to create a material from scratch when nature easily provides these for free. On top of this, creating products from natural waste does not harm the ecosystem because we are not depleting natural resources in the process.
This week’s blog introduces a short interview with Kristie, the founder of Susty Amsterdam:
Can you give us a quick intro about your company?
Susty aims to give old, used coconuts and bamboo a new life to reduce waste and prevent plastic. Some of the products are handmade by the locals I met during my journey. It all started with the Sustainibowl and we now have a whole range of beautiful natural products.
How did your journey with sustainability start?
In 2017, I went backpacking for five months and shared my experiences on my travel blog DestinationDiary.nl. During my trip I was often stunned by the beauty of nature, the people and the stories behind them. The local people in Asia are creative by nature, they naturally transform waste into new products. Like this, Susty arose.
In what way do you contribute to our planet with your products?
All products on Susty are eco-friendly and upcycled. Many of the products are made by our locals. This means that, in addition to an ecological impact, Susty also strives for a social impact. Because we believe in sustainability, we bank via the Triodos bank and we support One Tree Planted every year by planting trees. In addition to that, we work without plastic and with as many recycled materials as possible. We also donate every year 1% of the proceeds to a sustainable initiative.